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Social People 1-8
: Corporate SNS Practical Actions

Author

Jang Kyungah

Im Jaehoon

Publisher

Communicationbooks

Categories

Humanities & Society

Audience

Adult

Overseas Licensing

Keywords

  • #SNS
  • #corporate risk management
  • #SNS planning
  • #SNS content
  • #SNS promotion
  • #curating
  • #influencer
  • #social media and marketing

Copyright Contact

Park Yuna

  • Publication Date

    2017-06-15
  • No. of pages

    190
  • ISBN

    9791128806162
  • Dimensions

    128 * 188
Overview

This is a total of eight books in a novel format. In each book, one incident occurs and the process of finding a solution is described in detail, though which a reader can learn naturally how a company can successfully operate SNS.

Book Intro

We are in the era of SNS. Nowadays, SNS is a necessity, not a choice, for everything. That is why most of office workers are learning how to use SNS, regardless of the industry or field they are in. But it is quite a daunting task to catch up with the quickly changing trends of the SNS world, unless you are working in the field. Social People is a series of stories about a trio working in the SNS team of Taemin Food. The series is comprised of 8 books, each of which is written in a novel format so that any body can understand it easily. On each novel, one incident related to SNS happens, and the process of finding a solution is the storyline. Through this, a company's SNS operational know-how is naturally revealed. The SNS team of Taemin Food gets caught up in a new case every time, but they always find the best solution. From SNS risk management to regulations, planning, content, promotion, curating, channels, influencers, KPI, social media and marketing, everything about SNS which you would never know unless you worked in the field are included in these books. As you follow the characters with a light and joyful heart, you will come to master the basics of SNS operation in no time.

"Mr Lee" gave clues whenever the SNS team faced a crisis. Who is this "Mr Lee"? Um Gong-ju and Cha-seok, Assistant Manager, suspect different persons. In the midst of speculation, Jung So-hee, Team Leader, revisits the Seomyuri village on Daebung Island. As they gather again at Jung's calling, and collect one clue after another, like putting the pieces of the puzzles together, they discover that "Mr Lee" was...

About the Author

Jang Kyungah



Jang KyungAh (F) started out as reporter for Design House and later became chief editor of Jungle at Yoondesign. Jang has consulted around 30 companies and organizations on SNS through Eongttungsangsang, a professional contents subsidiary of Yoondesign Group. At present, Jang is writing books on SNS and travel essays. Jang has also written Assistant Manager Hong Who Became an SNS Genius.

 

Im Jaehoon



Im Jaehoon (M) was in charge of operating SNS for government agencies and companies at Eongttungsangsang, which is the contents producing team of Yoondesign Group. Other books written by Im include Is It Possible to Live Like Me? (co-authorship) and Details of Famous Stories: Analysis of Storytelling Keywords of Successful Movies.

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