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Why Is There No Zuckerberg in Korea?

Author

Mun Seongcheol

Lee Aeyoung

Publisher

Noble with Books Publishing

Categories

Adolescent Literature

Audience

9~12 years old
Youth

Overseas Licensing

Keywords

  • #Guide to entrepreneurship
  • #teenager enterprise
  • #economy for teenagers
  • #2021 Visiting Korean Book Fair North America

Copyright Contact

Cho Sunwoo

idea444@naver.com

+82-31-944-6907

  • Publication Date

    2019-05-10
  • No. of pages

    208
  • ISBN

    9788997863983
  • Dimensions

    150 * 210
Overview

This book is a guide to entrepreneurship for teenagers in the form of a fantasy fairytale.

Book Intro

(English) Why Is There No Zuckerberg in Korea?

 Nowadays, it is said that today's Korean teenagers want to be a civil servant or a landlord. The two jobs are commonly far from creating new things. In other words, teenagers reflect adults' stability-oriented mindset. This means that Korean youngsters give up enterprising spirits early in their lives. When the younger generation chooses to settle for stable life instead of challenge, this poses a danger signal to the future of Korean society.

 The author published this book in the hope that there appear many young entrepreneurs who start their own business with creative ideas  like Mark Elliot Zuckerberg, the founder of Facebook, in Korea. This book, subtitled a guide to entrepreneurship for teenagers, will encourage youngsters to have dream and hope for creating their own enterprise. In addition, it helps them growing a sense of reality by providing realistic information on venture businesses.

 The author hopes that this book weaved in the form of interesting stories will encourages teenagers to restore their weakened enterprising spirit and dream.

 Mun Seongcheul, the author of this book, studied Business Management in Yonsei University, dreaminig of creating his own business. In addition to the lectures at school, he participated in many lectures and seminars on new businesses to prepare his own business. He worked in a business development team of a corporation, where a TV show titled Misaeng was filmmed, and started two companies and managed them. Based on these experiences, he wrote this book to provide teenagers with wisdom for creating a business. He says as follows in Author's Note in this book: "Why Is There No Zuckerberg in Korea? This was the question that drove me to write this book. Although young people in Korea have dreams, talents, and willpower, there is no global figure in the field of venture enterprise. There are many Korean stars who have achieved great success globally in the sports and entertainment scenes like BTS, Kim Yuna, and b-boys. Then why is there no such a figure in the field of venture business?

 In Korea, when it comes to creating a business, it generally reminds us of opening a fried chicken restaurant or convenient store at the retirement. It implies that the category that should be the most innovative is locked in a stale, old frame. Young people must not follow the same old sterotype. They need to break the old frame for the bright future of Korea.

 Like Zuckerberg's famous words "Move fast and break things," Korean youngsters should move fast along with the global trend that changes in seconds, and break the old frame. To prepare themselves for it, Why Is There No Zuckerberg in Korea is the very book that they must read first!

 Why Is There No Zuckerberg in Korea is not a boring theoretical book on venture business but an intriguing story book about time travel. Eye-catching illustrations add more charm to the already exciting story.

 

(French) Pourquoi n'y a-t-il pas de Zuckerberg dans notre pays?

 

About the Author

Mun Seongcheol



Mun Seongcheol studied Business Management in Yonsei University, dreaminig of creating his own business. In addition to the lectures at school, he participated in many lectures and seminars on new businesses to prepare his own business. The number of books on business management that he has read so far is over several thousands. Moreover, he actually has gained abuntant hands-on experiences as an enterpreneur himself. He worked for a business development team of a corporation, where a TV show titled Misaeng was filmmed, and started two companies and managed them. He carried out business practices from A to Z, ranging from angel investment attraction to corporation sale. Based on these experiences, he wrote this book to provide teenagers with wisdom for creating a business.

  He has authored Power of Venturing, Late Bloomer CEO, It's O.K. Even If You Are Gloomy, and the like.

• Instructor on Korea TV Worknet and YTN

• Representative of Santa Fruits Inc. and Youth Sea Food Inc.

• Worked for Business Development Team at Hyundai Corporation

• Worked for IT Solution Business Department at Samsung Electronics

• Graduated from Yonsei University as a business management major

Lee Aeyoung



Lee Aeyoung is an illustrator using artist name Hato (drawing calligrapher). She authored Irresistible Watercolor Calligraphy (2016). Her works include F&B brochures and wall illustrations at Starfield Hanam, Goyang, and Trade Center, F&B brochures for Shinsegye Department Store Gangnam and Daegu, and Shinsegye application illustrations, calligraphies in filmography videos of actors/actresses, for example, Jeon Do Yeon, Yu A In, Go Su, and Ryu Seong Ryong produced by CJ Entertainment, title calligraphies such as Stay With Me, New Po Cheong Cheon, and Location, and public transportation advertisement of Lezhin Comics.

  She illustrated Pinocchio, Let's Go on a Trip with Economy, Humanities in My Hand: the Gate of Dream, Stories of Indians that Wind Tells, Answers to 30 Questions in Life, 13 Ways of Thinking that Makes You out of Tiresome Life, and the like.

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